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If the digital economy is really the economy then it's high time we moved beyond hoping that we can simply train users to be safe online.

For most people, the World Wide Web experience still a lot like watching cartoons on TV. The human-machine interface is almost the same. The images and actions are just as synthetic; crucially, nothing on a web browser is real. Almost anything goes.

It's the suspension of disbelief when browsing that lies at the heart of many of the safety problems we're now seeing. Inevitably we lose our bearings in the totally synthetic World Wide Web. We don't even realise it, we're taken in by a virtual reality, and we become captive to social engineering.

It's the suspension of disbelief when browsing that lies at the heart of many of the safety problems we're now seeing. Inevitably we lose our bearings in the totally synthetic World Wide Web. We don't even realise it, we're taken in by a virtual reality, and we become captive to social engineering. But I don't think it's possible to tackle online safety by merely countering users' credulity. Education is not the silver bullet, because the Internet is really so technologically complex and abstract that it lies beyond the comprehension of most lay people.

Remember when everything was Intranet focused? It seemed right at that time when all enterprise activity was internal, behind the Firewall, but in reality it was an early development stage in moving to external Internet based activities cumulating in Digital Business. Right now IOT looks to be at the same stage in many enterprises, so it’s the right time to start to understand the bigger picture as well, otherwise todays’ relatively small deployments could be tomorrow’s problem.

Working in digital and social media means you are often drawn into quite personal conversations with people. And by “conversations” I don’t just mean “discussions” or “chats” – but one way broadcasts where your only interaction may be to virtually “nod” (via a “Like”), acknowledge or amplify a situation (via sharing or a retweet). For while social media allows us to “engage” or interact with others, the vast majority don’t. Most of us are “lurkers”.

Marketo commissioned the Economist Intelligence Unit to do a survey where they asked nearly 500 CMOs and marketing leaders from around the world on where they think marketing stands today and where marketing’s headed in 2020. It’s the first of of an annual survey. Here’s some of the insights they found:...

Constellation recently published our “State of Enterprise Technology” series of research reports. These reports assess the state of enterprise technologies Constellation identified as essential to digital transformation. These reports also describe the future usage and evolution of these technologies.

My contributions to “State of Enterprise Technology” series focus on Matrix Commerce (retail and commerce technologies). In my report, The State of Retail in 2015 and Beyond I identified seven trends impacting retail.

Connected Enterprise Innovation Summit

Just a warning... this is your last chance to watch Constellation's Connected Enterprise session recordings! On February 2, the majority of the recordings will be restricted to Research Unlimited and Constellation Executive Network members.

I’ve kicked off 2015 thinking of the “futures of work.” Notice that I did not say the future, but rather the “futures.” No one clear future is on the horizon -- artificial intelligence in the workplace? further integration of global workforces? new technologies? -- but I am certain 2015 will be a year of discovery in each such area and more. I feel these five resolutions will help position you for the nimbleness and lighter touch that has become the hallmark of today’s manager. I welcome your suggestions for further resolutions in the comments field!

Medallia® Customer Experience Management (CEM) provider announced the release of Medallia Resolve, an advanced customer experience capability that helps companies quickly find the root causes of recurring customer pain points so they can be addressed at the source of the problem. One of the biggest issues is that companies don’t keep track of what reoccurring issues their customers have and use that feedback to correct things in their company. As a result, the same problems happen over and over and over again, waisting thousands and sometimes millions of dollars. Closing the ‘inner loop’ with customers has become standard practice for some companies resolve individual customer issues. And even more difficult is the challenge is to increase the strategic impact of customer feedback by closing the ‘outer loop,’ or aggregating feedback to uncover business improvement opportunities that provide tangible value for large groups of customers.

In a 2014 survey conducted by McKinsey & Company and the ANA, B2B and B2C marketers revealed the real forces disrupting marketing effectiveness today. Below is a summary highlighting the results. 1. Complexity and Fragmentation 48% of marketers reported that the fragmentations of the audience, and complexity of solutions and options for audience engagement, are significant disruptions to the success of their marketing efforts. There doesn’t seem to be much hope for a near-term fix; 44% of marketers reported that these factors will remain a challenge in the next 1-3 years.

Demand for Computer Systems Analysts with big data expertise increased 89.9% in the last twelve months and 85.40% for Computer and Information Research Scientists. Demand for Python programming expertise increased 96.9% in big-data related positions in the last twelve months. These and other key insights are from a recent analysis completed of big data hiring trends […]

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